GUEE ATTITUDE BAR TAPE FADE RAINBOW
Eco-Conscious Performance with a Vibrant Edge.
The Guee Attitude Fade Rainbow is a technical bar tape designed for riders who prioritize both high-performance handling and environmental responsibility. Part of Guee’s mission to reduce the carbon footprint of cycling components, the Attitude series is manufactured using a solvent-free process that significantly cuts down on chemical waste and carbon particulates. The result is a premium tape that offers a "leather-touch" feel without the environmental cost of traditional polyurethane production.
The Rainbow Fade aesthetic is achieved through a specialized digital printing process, allowing for a smooth, vibrant transition of colors that complements modern multi-tone frame paint. Beyond its looks, the tape is engineered for long-distance comfort, utilizing a dual-layer construction that effectively damps high-frequency road buzz while maintaining a tactile, "sticky" grip in both wet and dry conditions.
Key Performance Features
Eco-Friendly TPU Surface: Crafted using a green, low-carbon manufacturing process, the Thermoplastic Polyurethane (TPU) top layer provides exceptional durability and a premium, soft-touch texture.
3mm EVA Foam Backing: Features a high-density shock-absorbing foam that provides 3mm of cushioning to reduce hand fatigue and numbness on rough roads or gravel.
Superior Anti-Slip Grip: The textured surface remains tacky and secure even when damp from sweat or rain, offering confident control without the need for gloves.
Rainbow Digital Print: Utilizing advanced printing technology to create a seamless color gradient that won't flake or fade as quickly as traditional dyed tapes.
Tapered Edges: Designed with a specific profile that allows for a smooth, bulk-free wrap, ensuring your handlebars maintain a clean, ergonomic shape.
Easy Cleaning: The non-porous TPU surface resists dirt and grime, allowing it to be easily wiped clean with a damp cloth to maintain its vibrant look.
Technical Specifications
| Feature | Specification |
| Material | Eco-Friendly TPU / EVA Foam |
| Thickness | 3.0mm |
| Dimensions | 30mm (W) x 2150mm (L) |
| Weight | ~75g per pair (excluding end plugs) |
| Finish | Leather-Touch Matte / Rainbow Fade |
| Includes | 2x Rolls, 2x Finishing Strips, 2x Black Push-In Plugs |
✅ Why This IS For You
The Style-Focused Rider: If you want your bike to stand out with a bold, multi-color aesthetic that matches a custom or premium paint job.
Endurance & Gravel Enthusiasts: The 3mm thickness and vibration-damping foam make it an excellent choice for long days in the saddle where hand comfort is a priority.
Sustainability Advocates: Ideal for those looking to support brands that utilize low-carbon and solvent-free production methods.
❌ Why This May NOT be for you
Extreme Minimalists: If you prefer a "direct" feel to the handlebars with maximum road feedback, you may find a 3mm tape too thick and prefer a 1.5mm-2.0mm competition tape.
Subtle/Classic Builds: The Rainbow Fade is designed to be loud. If you are restoring a vintage steel frame or prefer a stealthy, "all-black" look, a Guee Attitude Phantom or plain black tape would be more appropriate.
BFC Pro Tip
To get the most out of the Rainbow Fade look, start your wrap from the bar ends with consistent tension. Because this is a fade pattern, ensure your overlap is identical on both sides of the handlebar to maintain a symmetrical color transition. The TPU material is quite durable, but it does not like being over-stretched; a firm, snug wrap is better than pulling it to its absolute limit. When finishing at the tops, use a sharp blade for a clean diagonal cut—this ensures the color transition ends perfectly at the finishing tape for a true professional shop-quality finish!




